Whopla!, developped by Sendandsee a Finnish content distributors for mobile media, is a celebrity (movie and rock stars, sports heroes and royalty) magazine published specifically for mobile users. The contents of the magazines come from the world’s leading news- and image agencies, and are selected, edited, and produced by professional editorial teams.

Every issue contains a minimum of 16 news items and 16 images that can be used for personalization of the mobile phone– as wallpapers, ring tones, etc.

The product was launched on the market in May 2004.

Versions for sports fans are also available: ROCsport and RIENTO.

From Springwise, but more in Mobile Monday.